Centre issues advisory to all broadcasters to ensure advertisement on Fantasy Sports is not misleading

Indian Central Government has issued advisory to the private broadcasters to obey guidelines issued by the Information & Broadcasting Ministry, to protect consumers interest. On Dec 5, the guidelines are rolled out to ensure advertisement do not mislead

By Rohit Sindhu, Updated : Dec 05, 2020 15:40 IST
Centre issues advisory to all broadcasters to ensure advertisement on Fantasy Sports is not misleading
Image- Economics Times

Centre Government on Friday issued advisory to all broadcasters to ensure advertisements on fantasy sports is not misleading. Releasing a two page advisory, Information & Broadcasting Minister Prakash Javadekar tweets on the advisory to Private broadcasters.

According to the guidelines issued to broadcasters, no gaming advertisement may depict any person under the age of 18, engaged in playing a game of Online Gaming For Real Money Winning, or suggest that person can play these games. The guidelines are to be effective from 15 December, 2020.

"It had come to the notice of Ministry of Information & Broadcasting that a large number of advertisements on Online Gaming, Fantasy Sports, etc have been appearing on television. Concerns were expressed that such advertisement appear to be misleading, do not correctly convey to the cosumners the financial aid and other risks associated thereof, are not in strict conformity with the advertising code laid down under Cable Television Networks (Regulation) Act, 1995 and the Consumer Protection Act 2019", official notice reads.

Accordingly the I & B Minsitery alongside the Ministry of Consumer affairs and Ministry of Elecetronics and Information Technology convened a stakeholders consulative meeting on 18.11.2020 with Advertising Standard Council of India, NBA, IBF, AIGF, FIFS and the online Online Rummy Federation.

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After discussion and consultation it was agreed that ASCI would issue an appropriate guideline for the benefit of the advertisers and broadcasters to ensure that the Advertisements are transparent and protect consumers. ASCI has proposed that these guidelines would be effective from 15th December 2020, notice adds.

Taking to his official social-media account, I&B Minister Prakash Javadekar on Saturday, said that to protect consumers interest an advisory to all Broadcasters has been issued to ensure that advertisement on online gaming and fantasy sports is not misleading.