After much talk and exhibition, the Salman Khan-Disha Patani starrer Radhe – Your Most Wanted Bhai released on Eid as guaranteed. The film which saw asynchronous release in theaters and on the OTT platform ZeePlex turned into the main expensive Bollywood performer to achieve this accomplishment.
In any case, was the release economically fruitful for Salman Khan and the creators of the film is the subject of great importance?
Radhe – Your Most Wanted Bhai that released on Pay Per View at ₹249, has been doing rather well. Bollywood Hungama had detailed that the creators of the film offered every one of the rights to ZEE for a mammoth ₹190 cr. With the Cost of Production (CoP) of Radhe fixed at ₹90 cr, Salman, who by chance has additionally delivered the film, stands to procure ₹100 cr. as profit.
At first, however, the arrangement was to see Salman and the producers of the film attract Rs. 230 cr. from the offer of the rights to ZEE. All things considered, Salman Khan would have rounded up Rs. 130 cr. as profit.
Presently everyone's attention is on the income created by ZEE from the Pay Per View model which could start the trend for approaching movies.